Subscribe
Sign in
Home
Podcast
Notes
Archive
About
16:41
El valor del análisis descriptivo - QN#18
En este episodio comentamos el contenido de la edición 18 de Quantified Nation, donde hablamos de los siguientes temas:
Nov 27
•
Jesús Martín
and
Pablo Pérez
The value of descriptive analytics - QN#18
Often marketing analysts spend too much time working for the perfect model.
Nov 4
•
Jesús Martín
and
Pablo Pérez
34:37
QN14-17: Un repaso a la medición en lo que llevamos de 2025
En este episodio cubrimos el contenido más relevante de Quantified Nation sobre Medición de Marketing desde las ediciones 14 a la 17 de la newsletter.
Sep 24
•
Jesús Martín
Most Popular
View all
QN#10 Incorporating creative impact into MMM
Jul 24, 2024
•
Jesús Martín
and
Pablo Pérez
1
QN#15: Meridian is now available for everyone
Feb 18
•
Jesús Martín
and
Pablo Pérez
Quantified Nation #7: Modern Measurement
May 12, 2024
•
Jesús Martín
and
Pablo Pérez
4
QN#12 Closing the MMM application gap
Nov 21, 2024
•
Jesús Martín
and
Pablo Pérez
1
QuantifiedNation #3: KPIs and attribution, what else?
Jan 9, 2024
•
Jesús Martín
and
Pablo Pérez
1
QuantifiedNation #1: Apples, Oranges and Marketing Measurement
Nov 28, 2023
•
Jesús Martín
and
Pablo Pérez
4
Receive Quantified Nation in your inbox for free
Subscribe
Recent posts
View all
QN#17: An unequal triangle
In 2019, Google published its "Three Grand Challenges" document that set the foundation of today's accepted view that good measurement combines…
Aug 5
•
Jesús Martín
and
Pablo Pérez
1
QN#16: 10 Measurement trends to shape your marketing strategy
The pressure on marketing teams is greater than ever: do more with less, justify every dollar of investment, and demonstrate a tangible impact on…
Jul 1
•
Jesús Martín
and
Pablo Pérez
QN#15: Meridian is now available for everyone
Google’s Meridian Launch
Feb 18
•
Jesús Martín
and
Pablo Pérez
QN#14 On the importance of effectiveness
Economic models are useful for understanding reality.
Jan 27
•
Jesús Martín
and
Pablo Pérez
20:35
Comentando QN#13: Celebrando un año de Quantified Nation
En este episodio del pódcast hablamos de los siguientes temas:
Dec 31, 2024
•
Jesús Martín
QN#13 Celebrating One Year of Quantified Nation
Time flies!
Dec 18, 2024
•
Jesús Martín
and
Pablo Pérez
14:24
Comentando QN#12: Marketing Mix Models, de la teoría a la realidad
En el episodio 12 de Quantified Nation, hablamos de los retos que suponen poner en práctica un proyecto de Marketing Mix Model y ofrecemos…
Dec 16, 2024
•
Jesús Martín
and
Pablo Pérez
14:17
Comentando QN#11: Consecuencias no deseadas de ser data-driven
En este nuevo episodio de Comentando Quantified Nation, exploraremos por qué, a pesar de contar con mares de métricas y paneles, muchos equipos luchan…
Dec 7, 2024
•
Jesús Martín
and
Pablo Pérez
1
QN#12 Closing the MMM application gap
With the explosion in investment in media effectiveness measurement tools, specialists, and solutions, the need to prove results arises early in the…
Nov 21, 2024
•
Jesús Martín
and
Pablo Pérez
1
See all
Quantified Nation
Marketing Measurement by Jesus Martín and Pablo Pérez
Subscribe
Podcasts
Quantified Nation | Medición de Marketing
El valor del análisis descriptivo - QN#18
This site requires JavaScript to run correctly. Please
turn on JavaScript
or unblock scripts
